Marcos Ribeiro Pereira Barretto,Artur Tavares Vilas Boas Ribeiro,Diogo de Souza Dutra,Rodrigo Franco Esteves,What is the Playbook? Who is it For? ,Early Stage: Shell For Scientific Entrepreneurship Playbook - 2ª edição Volume , 2020, Pages 6-7, ISSN , http://dx.doi.org/10.5151/9786555060461-02, (https://openaccess.blucher.com.br/)keywords :