Subindo a escada da inovação sustentável com o modelo da pirâmide Asteca
BRONES, Fabien A. ; CARVALHO, Marly Monteiro de
Resumo:
A crescente conscientização da importância de questões ambientais – esgotamento de recursos naturais, aumento de efeito estufa e mudanças climáticas, escassez de água de qualidade, poluição de ar urbano etc. – tem levado designers e pesquisadores a buscarem cada vez mais “soluções sustentáveis – desenvolvendo produtos e serviços para o futuro” nas suas atuações (Charter; Tischner, 2001), com a sustentabilidade se tornando uma prioridade competitiva. Assim, nos anos 1990, principalmente na Europa, ecodesign e Design for Environment têm desenvolvido abordagens para considerar questões ambientais na inovação. Desde 2011, a norma ISO 14006 cunhou uma definição padrão comumente adotada para o ecodesign: “A integração dos aspectos ambientais na concepção e desenvolvimento de produtos, com o objetivo de reduzir os impactos ambientais adversos em todo ciclo de vida de um produto” (p.2), acrescentando que outras terminologias utilizadas em todo o mundo incluem: Environmentally ConsciousDesign (ECD), Design For Environment (DFE), green design e environmentally sustainable design (ISO, 2011).
49 downloads
DOI: 10.5151/9788580392661-16
Referências bibliográficas
- ALBLAS, A.A.; PETERS, K.; WORTMANN, J.C. Fuzzy sustainability incentives
- in new product development: An empirical exploration of sustainability
- challenges in manufacturing companies. International Journal of Operations
- and Production Management, v. 34, n. 4, p. 513-545, 2015
- BAUMANN, H.; BOONS, F.; BRAGD, A. Mapping the green product development
- field: engineering, policy and business perspectives. Journal of Cleaner
- Production, v. 10, n. 5, p. 409-425, 2002.
- BHAMRA, T.; LOFTHOUSE, V. Design for sustainability: a practical approach.
- Farnham: Gower, 2007.
- BHAMRA, T.; EVANS, S.; MCALOONE, T.; SIMON, M.; POOLE, S.; SWEATMAN,
- A. Integrating environmental decisions into the product development process.
- Part I – The early stages, Presented at EcoDesign ’99, 1999.
- BOKS, C. The soft side of ecodesign. Journal of Cleaner Production, v. 14, n. 15‑16,
- p. 1346-1356, 2006.
- BOKS, C; MCALOONE, T. Transitions in sustainable product design research.
- International Journal of Product Development, v. 9, n. 4, p. 429-448, 2009.
- BRONES, F., CARVALHO, M. M. Ferramentas de ecodesign no pré-desenvolvimento
- de produtos. IV Congresso Brasileiro sobre Gestão Pelo Ciclo De
- Vida, São Bernardo do Campo, SP, 9-12 de novembro de 2014.
- BRONES, F.; CARVALHO, M.M. From 50 to 1: Integrating literature toward a
- systemic ecodesign model. Journal of Cleaner Production. Special Volume:
- CP Strategies, v.96, p. 44-57, 2015, DOI: 10.1016/j.jclepro.2014.07.036
- CESCHIN, F. How the design of socio-technical experiments can enable radical changes
- for sustainability. International Journal of Design, v. 8, n. 3, p. 1-21, 2014.
- CHARTER, M.; TISCHNER, U. Sustainable Solutions: Developing Products and
- Services for the Future. Sheffield, UK: Greenleaf Publishing, 2001.
- CLARK, G.; KOSORIS, J.; NGUYEN HONG, L.; CRUL, M. Design for Sustainability:
- Current Trends in Sustainable Product Design and Development.
- Sustainability, v. 1, n. 3, p. 409-424, 2009.
- ELKINGTON, J. Cannibals with Forks: The Triple Bottom Line of 21st Century
- Business. Oxford: Capstone, 1998.
- _____. Brundtland and Sustainability: History’s Balance-Sheet. OpenDemocracy,
- abr. 2007. Disnponível em: <http://www.opendemocracy.net/globalization
- -institutions_government/sustainability_4521.jsp>. Accesso em: 2 abr. 2014.
- FORD, F. D.; FORD, L. W. Stop Blaming Resistance and Start Using It. Organizational
- Dynamics, v. 39, n. 1, p. 24-36, 2010.
- FRAZIER, R. R. Overcoming middle management resistance to strategic change:
- design for environment (DFE) at Xerox. Cambridge, MA: MIT Press, 1996.
- Future Earth. Future Earth Strategic Research Agenda 2014. Paris: International
- Council for Science (ICSU), 2014.
- GOFFIN, K., KONERS, U. Tacit Knowledge, Lessons Learnt, and New Product
- Development. J Prod Innov Manag, v. 28, p. 300–318, 2011.
- GROYSBERG, B.; SLIND, M. Leadership is a conversation, Harvard Business
- Review, v. 90, n. 6, p. 76-84, 2012
- INTERNATIONAL STANDARDIZATION ORGANIZATION – ISO. ISO/TR
- 14062. Environmental management – integrating environmental aspects into
- product design and development, 2002.
- ______. ISO 14006. Environmental management systems – Guidelines for incorporating
- ecodesign. Geneva, 2011.
- IRWIN, T. Transition design: A proposal for a new area of design practice, study,
- and research. Design and Culture, v. 7, n. 2, p. 229-246, 2015.
- JOORE, P.; BREZET, H. A multilevel design model e the mutual relationship
- between product-service system development and societal change processes.
- Journal of Cleaner Production, v. 97, p. 92-105, 2015.
- KEITSCH, M. Sustainable Design: A Brief Appraisal of its Main Concepts. Sustainable
- Development, v. 20, p. 180-188, 2012.
- LEWIN, K. Action Research and Minority Problems. Journal of Social Issues, v.
- 2, n. 4, p. 34-46, 1946.
- LOFTHOUSE, V. Ecodesign tools for designers: defining the requirements. Journal
- of Cleaner Production, v. 14, n. 15-16, p. 1386-1395, 2006.
- LOORBACH, D. Transition Management: new Mode of Governance for Sustainable
- Development. Utrecht: International Books, 2007.
- LUTTROPP, C.; LAGERSTEDT, J. EcoDesign and the ten golden rules: generic
- advice for merging environmental aspects into product development. Journal
- of Cleaner Production, v. 14, n. 15-16, p. 1396-1408, 2006.
- MANZINI, E. Design, Ethics and Sustainability, Guidelines for a Transition Phase.
- 2006. Disponível em: <http://www.dis.polimi.it/manzini-papers/06.08.28-
- Designethics-sustainability.doc>. Acesso em: 3 abr. 2014.
- MASH, R. J.; GOVENDER, S.; ISAACS, A. A.; DE SA, A.; SCHLEMMER, A.
- An assessment of organisational values, culture and performance in Cape
- Town’s primary healthcare services. South African Family Practice, v. 55, n.
- 5, p. 459-466, 2013.
- MCALOONE, T. C. Where’s eco-design going? Proceedings of Electronics Goes
- Green 2000+ Conference. Berlin: IEEE, 2000.
- MEADOWS, D. H.; MEADOWS, D. L.; RANDERS, J.; BEHRENS W. W. The
- Limits To Growth: A Report for The Club of Rome’s Project on the Predicament
- of Mankind. New York: Universe Books, 1972.
- O’HARE, J. A. Eco-innovation tools for the early stages: an industry-based investigation
- of tool customisation and introduction. University of Bath - PhD
- Thesis, 2010
- ÖLUNDH, G. Modernising Ecodesign – Ecodesign for Innovative Solutions. Doctoral
- thesis. Royal Institute of Technology. Stockholm, 2006.
- RITZÉN, S. Integrating environmental aspects into product development: proactive
- measures. Doctoral Thesis, Department of Machine Design, Royal Institute
- of Technology, Stockholm, 2000.
- ROZENFELD, H. et al. Gestão de desenvolvimento de produtos: uma referência
- para a melhoria do processo. São Paulo: Saraiva, 2006.
- SENGE, P. M.; STERMAN, J. D. Systems thinking and organizational learning:
- Acting locally and thinking globally in the organization of the future. European
- Journal of Operational Research, v. 59, n. 1, p. 137-150, 1992.
- TREBILCOCK, M. A model for integrating environmental sustainability into
- architectural education. Journal of Green Building, v. 1, n. 1, p. 73-82, 2011.
- TROTTA, M. G. Product Lifecycle Management: Sustainability and knowledge
- management as keys in a complex system of product development. Journal of
- Industrial Engineering and Management, v. 3, n. 2, p. 309-322, 2010.
- ULRICH, K. T.; EPPINGER, S. D. Product Design and Development. 3. ed. New
- York: McGraw-Hill, 2004.
- Valleta, F.; Eynard, B.; Millet, D. Proposal of an eco-design framework based on
- a design education perspective. 21st CIRP Conference on Life Cycle Engineering.
- Procedia CIRP 15, p. 349-354, 2014.
- WORLD COMMISSION ON ENVIRONMENT AND DEVELOPMENT –
- WCED. Our Common Future. Oxford: Oxford University Press, 1987.
Como citar:
BRONES, Fabien A.; CARVALHO, Marly Monteiro de; "Subindo a escada da inovação sustentável com o modelo da pirâmide Asteca", p. 187-202. Ecovisões projetuais: pesquisas em design e sustentabilidade no Brasil: pesquisas em design e sustentabilidade no Brasil. São Paulo: Blucher, 2017.
ISBN: 9788580392661, DOI 10.5151/9788580392661-16