Environmental Labelling: The Importance of the Certification Related to Several Environmental Appeals Present in the Brazilian Market
Ribeiro , Vinicius Gomes
Resumo:
As environmental policies advance on the world stage, the growth of environmental appeals on product and service labels has been following this same trend. In 2014, the Market Analysis Institute released a study, conducted between 2010 and 2014, which found a 327% increase in environmental appeals on product
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DOI: 10.5151/9786555500653-06
Referências bibliográficas
- ANGELOCCI, M. A.; RECKZIEGEL, V.; JAOUDE, F. G.; PIVA, R. S.; FUSTAINO, J. Análise do comportamento do consumidor: a escolha do produto verde. In: I CONFERÊNCIA INTERNACIONAL EM GESTÃO DE NEGÓCIOS. Anais... Cascavel: UNIOESTE, 2015 Available from: http://cacphp.
- unioeste.br/eventos/cingen/artigos_site/convertido/2_Sustentabilidade/Analise_do_comportamento_do_consumidor_a_escolha_do_produto_verde. Access on: 24 July 2017.
Como citar:
RIBEIRO , Vinicius Gomes; "Environmental Labelling: The Importance of the Certification Related to Several Environmental Appeals Present in the Brazilian Market ", p. 77-84. Design ecovisions: research on design and sustainability In Brazil - Vol. 2. São Paulo: Blucher, 2021.
ISBN: 9786555500653, DOI 10.5151/9786555500653-06